Good direct marketing campaigns focus on promoting a specific product or service, and call on your customers to act- to receive further information, register their interest, visit your website, make a booking or a purchase.
Direct marketing gives you the opportunity to promote your products and services directly to the customers who most need them.
A good direct marketing campaign will:
- Help you to build relationships with new customers
- Test the appeal of your product or service
- Tell you which marketing approaches reach your target market
- Provide customers with compelling content they can share with potential customers
- Increase sales.
How To do Direct Marketing
- Direct Method :
- As an author you can conduct seminar and promote your Online course
- You should print your visiting card and give to your all contacts so they can know about your course and they will share information with others.
- Put your pamphlet in newspaper in which all the information of your course including link and your contact.
- You can also give advertise in your local TV channel and promote your course.
- If you are teacher then you can give information to students about your course.
- You can put a banner at all the study area in your city.
- You can leave a short message including to all the contacts of telephone directory.
- You can also visit the schools and colleges to promote your course.